World Elder Abuse Awareness Day – June 15

Date & Time: June 11, 2025, 12:00 PM in Central Time (US and Canada)

Description: This annual event will bring together a panel of experts and advocates to inform, inspire and mobilize large audiences about elder abuse and neglect, ageism and healthy ageing.

Registration: Register HERE

June 15 is World Elder Abuse Day! The purpose of this day is to promote a better understanding of elder abuse and neglect and what we can do to prevent it in the future. There are many different types of elder abuse, ranging from physical, emotional, spiritual and financial, to name a few.

What can YOU do to make a difference on this day?

• Start a conversation with friends and family about elder abuse and any of the above-listed resources.
• Visit a senior- they can be your neighbour, someone in assisted living or personal care home!
• Engage in meaningful conversations on social media regarding the impact of Elder Abuse on you or a loved one. Use any of the following #hashtags #BeBoldAgeWithAttitude #WEAAD2025
• Wear purple in solidarity.
• Attend a local event! Visit https://eapon.ca/weaad to find an event near you! Or, if you are in the Brandon area, visit the Shopper Mall on Friday, June 13 and check out Brandon Health Checks Elder Abuse information booth for further information! They will be set near the Food court!
• Attend the National virtual event above entitled Be Bold: Aging with Attitude!

If you or someone you know may be experiencing any form of elder abuse, there are many supports available in Manitoba to help:

Seniors’ Abuse Support Line

Call the Seniors Abuse Support Line and speak to a trained and caring counsellor. To learn more about seniors abuse and about staying safe, remember that help is just a phone call away. You can call the Seniors Abuse Support Line even when you are not sure that what you are experiencing is abuse. All calls are free & confidential.

Toll-free:  1-888-896-7183

A & O: Support Services for Older Adults

Confidential consultation, assessment and counselling services are provided to seniors who are victims of abuse.

Toll Free:  1-888-333-3121

Website:  www.aosupportservices.ca

Protection for Persons in Care Office

This Office is responsible for receiving and investigating reports of alleged abuse or neglect while receiving care in personal care homes, hospitals or any other designated health facility. If a person’s life or well-being is in immediate danger, take steps to ensure the person’s safety first, then call the PPCP’s confidential, toll-free line.

Toll-Free:  1-866-440-6366 (outside Winnipeg)

TTY Toll Free:  1-776-855-0511

E-mail:  [email protected]

Website:  www.gov.mb.ca/health/protection

Together, we can increase awareness and reduce the stigma associated with Elder Abuse!